Design thinking 101

From Nielsen Norman Group: What is design thinking and why should companies care? History and background plus a quick overview and visualization of 6 phases of the design thinking process. Approaching problem solving with a hands-on, user-centric mindset leads to innovation, and innovation can lead to differentiation and a competitive advantage. · Go to Design thinking 101 →

The universal arts of graphic design

From PBS Off Book: With segments on book cover design, architecture, and packaging, the video highlights the ubiquitous nature of graphic design and how everything around us is designed to make us feel, think, or do something. Graphic design is about much more than color theory, typography, and grids; it's about using those tools to influence human behavior. As one speaker says, "graphic design is essentially a language for living." · Go to The universal arts of graphic design →

David Kelley on designing curious employees

From FastCompany: Design thinking is a process of empathizing with the end user. Its principal guru is David Kelley, founder of IDEO and the Hasso Plattner Institute of Design at Stanford (otherwise known as the, who takes a similar approach to managing people. He believes leadership is a matter of empathizing with employees. In this interview, he explains why leaders should seek understanding rather than blind obedience, why it's better to be a coach and a taskmaster and why you can't teach leadership with a PowerPoint presentation. · Go to David Kelley on designing curious employees →

What does it mean to be simple?

From 52 weeks of UX: There are many definitions of Simplicity but Daniel Ritzenthaler explains what does Simple actually mean. Prevailing wisdom suggests that simplicity is about less…r emoval and reductionism. But simplicity is really about comprehension and clarity of purpose… can we design such that people instantly understand what’s going on and make a confident decision about what to do next? To practically achieve simplicity we can stick to a single core idea, improve clarity over time, and use consistency to help users achieve efficiency. · Go to What does it mean to be simple? →

Kickstarter campaign for Frank Chimero’s The Shape of Design

The Shape of Design isn't going to be a text book. The project will be focused on Why instead of How. We have enough How; it's time for a thoughtful analysis of our practice and its characteristics so we can better practice our craft. After reading the book, I want you to look at what you do in a whole new light. Design is more than working for clients. · Go to Kickstarter campaign for Frank Chimero’s The Shape of Design →

Roger Martin on design thinking

Design Thinking balances analytical thinking and intuitive thinking, enabling an organization to both exploit existing knowledge and create new knowledge. A design-thinking organization is capable of effectively advancing knowledge from mystery to heuristic to algorithm, gaining a cost advantage over its competitors along the way. And with that cost advantage, it can redirect its design thinking capacity to solve the next important mystery and advance still further ahead of its competitors. In this way, the design-thinking organization is capable of achieving lasting and regenerating competitive advantage. · Go to Roger Martin on design thinking →

How do you transform good research into great innovations?

From FastCompany: This is the first essay in a three-part series by Jon Kolko, author of the new book Exposing the Magic of Design, on how to embrace design synthesis in your organization. Design synthesis — the process of translating data and research into knowledge — is the most critical part of the design process. Yet in our popular discussions of design and innovation, we've largely ignored this fundamental role. We engage in debates and discussions about process methodologies (waterfall vs. agile, user-centered design vs. technology-driven design) and management techniques (topgrading, negotiation), yet we rarely engage in conversation about incubation and translation: making meaning out of the data we've gathered from research, as we strive for innovation. It's as if this part of design is magical, and for us to formalize our techniques would somehow call attention to our sleight of hand. · Go to How do you transform good research into great innovations? →