From Web Dev Studios: A style guide can typi­cally encom­pass a company’s branding guide­lines, which could include: logo usage, desig­nated color palettes, and edito­rial tone. It is often wrapped in to a deliv­er­able for, or by a company to work with outside vendors. Style guides often funda­men­tally aid in estab­lishing a company’s internal base­line for product and service goals, and exhibit a cohe­sive customer expe­ri­ence. Style guides can directly influ­ence the look and feel of a pattern library. Style guides can stand on their own without data, while pattern libraries rely on some data to func­tion. · Go to What is the differ­ence between a style guide and pattern library →