From Marketing Profs: If your customers look back on the part of their life­time when they used your prod­ucts, will you be remem­bered? Your­ deci­sion ­to ­base ­your ­oper­ating ­plan ­on ­your ­customers’ ­prior­i­ties ­rather­ than on ­your ­own earns ­you ­the­ right ­to ­customers’ ­continued ­busi­ness. ­By ­tapping ­into­ customers’ ­lives, ­you ­open ­a ­world of possi­bil­i­ties. ­­You ­fuel­ the ­pros­perity ­engine ­of ­your­ company.­ · Go to Will your customers remember you? →