From Fast­Com­pany: For decades, compa­nies have made you feel inad­e­quate in order to get you to buy things. In an excerpt from his new book Story Wars Jonah Sachs traces the history of the growing field of marketing prod­ucts in ways that make us better people and the world a better place. · Go to Empow­er­ment marketing: Adver­tising to humans as more than just selfish machines →