From Fast­Com­pany: To create Trail View, granola bar makers Nature Valley and McCann Erickson sent a ragtag team of creatives and devel­opers on a 45-day hike to get couch pota­toes inter­ested in the real thing and raise aware­ness of the national parks’ plight. · Go to A street view-style tour of national parks hiking trails, cour­tesy of Nature Valley →