From Brand Flakes for Break­fast: TBWA/Chiat/Day wanted to promote Southern Cali­fornia art collab­o­ra­tion project Pacific Stan­dard Time: Art in LA 1945–1980, so they recruited some of SoCal’s finest: rapper Ice Cube, actor Jason Schwartzman and Red Hot Chili Pepper’s Anthony Kiedas to help pimp it out. And, this isn’t just random celeb endorse­ment either. Ice Cube actu­ally studied archi­tec­tural drafting before he became a rapper. Who knew? Here’s the series of videos that was the result. Pretty cool! · Go to Today it was a good day for LA →