From Frogdesign: “All of old. Nothing else ever. Ever tried. Ever failed. No matter. Try again. Fail again. Fail better.” — Samuel Beckett, “Worstward Ho,” 1983

I won’t pretend to know a lot about Samuel Beckett or his writing, but the notion of “failing better” resonates very strongly with me. Design is all about failure. It’s about taking an initial swag at something and seeing how it works. Does your design solve the problem? Does it create a delightful, intuitive experience? Not quite? Well, then tweak it. Rev it. Iterate it. The more you experiment, the more you iterate, the better. · Go to Teach design: The importance of failure →