“Right now Georgia is the most fashionable type on the Internet,” writes Alice Rawsthorn in style and design pages of International Herald Tribune. Georgia, along with the sans-serif Verdana, were designed to be screen-friendly by British-born, Boston-based Matthew Carter.
“A few designers have mentioned that there seems to be a ‘Georgia
revival’ going on,” says Carter, who developed Georgia for Microsoft in 1996. “It seems a bit young to have died and been revived already.”
Whatever its age, Georgia is an elegant, quietly idiosyncratic typeface, which is a pleasure to read on screen, even though it is not designed in the minimalist style of lettering that we associate with the Internet. Instead it is one of the serif fonts with decorative squiggles at the ends of the characters that we are accustomed to seeing in print. Georgia’s growing popularity is partly the product of typographic fashion, but also reflects deeper changes in our relationship with the screen as our primary source of information.